As one of New Zealand’s leading nutrition and holistic health experts, Ben has been doing his thing, undistracted by waves of wellness trends for the last 15 years. He has made it his mission to build a new future of health by empowering and educating New Zealander’s on the importance of nutrition and his work is making people sit up and listen. Over 50,000 people have seen Ben speak at his seminars, and he recently presented at TedX on health and longevity in the modern world.

Ben founded BePure over 10 years ago in Hawke’s Bay, providing unique nutritional programmes and protocols which have seen some mind-blowing transformations with his clients. From reversing the parameters of type 2 diabetes, rheumatoid arthritis and allergies, to helping people overcome struggles with chronic fatigue and weight gain.

Ben leads the team of Clinical Consultants at the BePure Clinic and when he is not travelling around the country speaking, he oversees the Vitality and Longevity Protocols, an eight month programme through the BePure Clinic. Ben also works closely with Olympic athletes, leading New Zealand sports teams and individuals on their nutrition and lifestyle interventions to improve their performance.

Msc (hons) Holistic Nutrition, BA (hons) Experimental Psychology, Level 3 CHEK Nutrition and Lifestyle Coach, Level 2 CHEK Muscular-Skeletal Therapist, level 2 TFH, Level 2 EFT, continued education in soil agronomy.